Bio: Joe Ysasi has been with Brady Corporation for over three years working closely with customers requiring unique identification solutions in numerous types of lab operations. He has also spent nearly two decades in industry providing complex sales solutions to large global organizations. He holds a BBA in Marketing & Management at Grand Valley State University as well as an MBA in International Business from the University of Hawai'i at Manoa. In his spare time he enjoys spending time with family, playing sports, as well as continuing to learn and study several languages.